Mint Strategies

Education & Training · Configuration

Education & Training on Brevo

For the tutoring or training business starting small: enquiries as contacts, an automated follow-up, and the completion sequence that produces referrals.

The Stack

What Runs Where

8 layers, with Brevo holding the record. Everything else is either switched on inside it or connected to it.

Reasoned from the pattern; no education engagement has been delivered yet.

System of record
Brevo
Contacts, a simple deals pipeline, and every email and text sent.
Intake
Forms into Brevo
A form becomes a contact with a source and a list.
Follow-up
Brevo automation
Email and text sequences that run without anyone remembering.
Messaging
Brevo email and SMS
Transactional and marketing messages from one place, priced by volume rather than by seat.
Reviews
Brevo automation
The review request as an automated send when a job is marked done.
Forms
Typeform or the site's forms
Enquiries and applications as records with a source.
Mail and calendar
Google Workspace
Enquiry mail logged, tours and calls booked.
Payments
Stripe
Deposits and tuition plans.

What We Switch On

Inside Brevo

  • Contact attributes and lists that match the business, not the template
  • The follow-up sequence for new enquiries
  • The review request automation
  • A simple pipeline for the jobs in flight
  • Transactional email for confirmations and reminders
  • One report: enquiries, source, and what became of them

What it does not do. Brevo is a messaging platform with a light CRM attached; when quoting, scheduling or job costing are needed the record moves to a platform built for them, which is a day's work at this size.

The Path

One Job, Start to Finish

The enquiry

Becomes a record with a source and a next step within the minute.

The follow-up

A sequence that begins on a schedule rather than a panic.

The application

A pipeline stage with the documents it needs.

The enrolment

Deposit taken, the record moved, the welcome sequence started.

The completion

The review request, and the alumni sequence that produces referrals.

Connections

What We Wire In

Forms

Enquiries and applications as records

Google Workspace

Mail and calendar on the record

Stripe

Deposits and tuition plans

What It Costs

The Starter Build

Your platform holds the customer and just needs configuring properly, so this is the Starter Build.

Every line is priced on its own: the website, the Build and each connection. What each contains is on the Set Up and Connect pages.

The Build, Starter$3,000

Two weeks. CRM only, never discounted.

The Website$3,500

$2,500 on the Growth or Operate Plan. From the template, live in two weeks.

Typical first engagement$8,750

$7,750 on a plan. The website, this Build and the connections above.

Platform licenses are billed by the vendor, not by us. We configure what you already pay for before recommending anything new, and we hold no partnership or reseller relationship with Brevo or any platform named here.

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